The name comes from the sixty-four classical arts of India, one of which was the testing of precious stones. In our view, 64Facets refers to a theory of knowledge creation: any craft can be learned, and it improves when someone notices what is wrong with how it is done and tries something better.

A Rose cut diamond holds that kind of knowledge. Generations of cutters refined the cut, each correcting the last. We are adding our corrections today.